WorkFlow

Work Smart, Manage Smarter

Summary

Workflow is a project management app that transforms complex processes into simple, intuitive solutions, allowing you to get started right away.

industry
SAAS
Market
Germany
company size
1 - 10 Employees
deliverables
Web, Dashboard, Design System
challenge
Most project management tools are overloaded with unnecessary features that often go unused. Even more concerning, their confusing interfaces lead to overwhelming user experiences and high drop-off rates.
solution

We designed Workflow dashboard app to simplify project management, enabling users to effortlessly create and complete tasks with minimal effort. The app also offers easy-to-use collaboration features, ensuring everyone stays aligned on project tasks.

process
The project involved a wide range of UX and UI design activities: in-depth research, development of user flows, wireframe creation, idea validation, design of visual assets, prototype testing & culminating in the development of the product.
Research icon
Research

We learned more about the different problems and business requirements and contextualised the opportunity.

Discovery

User persona

Competitive analysis

User Experience icon
UX Design

After filtering the ideas and data gathered, we generated user flows detailing the journey of the user.

User journey

UX flows

Wireframes

User Interface icon
UI Design

With a strong basis of UX findings, interface app screens are designed to be intuitive and user-centric.

Moodboard

Art direction

High-fidelity

Design System

Prototype icon
Prototype

For a selected user flows of the app, we’ve tested how the ideal user interacts with the solution proposed.

Interactive prototype

Developer hand-off

results
We began this project by defining the ‘happy path’ for the ideal user, then developed interactive prototypes and applied design system guidelines to all screens. Through user feedback, we identified and prioritized a set of key features for development. The start-up is now financing the development of the web app.

Where Design Elevates,
Opportunities Follow

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